How does Fairtrade help wine workers and growers?

Fairtrade guarantees growers and producers a fair price for their grapes. This is known as the Fairtrade Minimum Price, which aims to cover their average cost of sustainable production, or the market price, whichever is higher.

They also receive the Fairtrade Premium, where wine producers and their commercial partners will pay additional money to help invest in social and economic initiatives in their communities.  

These can include projects that provide funds to improve farm and viticulture practices, or support specific education, healthcare and training programmes that not only benefit the wine growers and the workers, but also their families and people in the wider community.